FP Markets Group of Companies is a well-established multi- regulated broker, found in Australia, offering traders access to CFD trading on Forex, Indices, Commodities, Stocks and Cryptocurrencies. We are growing and looking to recruit a Marketing Data Analyst in Cyprus office - a certified Great Place to Work®.
This is an exciting opportunity to join a global company with a professional, friendly and results-driven culture.
Reporting to: Head of Marketing/CEO
Responsibilities:
- Designing, implementing and maintaining adequate reporting to monitor the company’s marketing operations and performance
- Performing data analysis to identify opportunities and cost efficiencies
- Analysing marketing-business metrics and providing ROI analysis of all marketing campaigns
- Analysing large datasets and providing useful actionable recommendations to support the marketing teams goals
- Providing user demographics, behaviour data and analysis for market segmentation and product evaluation
- Building marketing dashboards for reporting and visualising key performance indicators
- Understanding marketing requirements and creating useful and planned solutions to address data needs.
- Planning and analysing effective retention A/B tests in order to improve marketing KPIs.
- Transforming abstract questions into quantifiable metrics.
- Utilising product usage data to develop predictive customer retention models
- Developing customer lifetime value and spending benchmark analytics
- Measuring the impact of targeting and segmentation outcomes
- Providing thought leadership to improve outcomes and processes, including scaling and automation continuously
- Be a catalyst for the improvement of existing data sources and predictive analytics
Candidate profile:
- BSc/MSc in marketing, mathematics, statistics, finance, or any other relevant field
- Experience in Google Analytics, Google Ads, Bing Ads, Bing Analytics, Social Media Ads & Analytics, Adroll Ads & Analytics, Media Buying Ads and Analytics
- Advanced knowledge of Microsoft Excel is a must
- Excellent analytical, interpersonal, communication skills and leadership skills
- Meticulous attention to detail when working with data to ensure accuracy and quality
- Ability to work under pressure and engage in multiple initiatives simultaneously
- Eagerness for continuous professional development
- Excellent verbal and written communication skills in English
- Experience in a similar role in financial/FX services will be considered as advantage
- Advance knowledge of Analytical tools such as PowerBI / Tableau
Our offer:
- High level of autonomy and trust, support of ideas and opportunity to influence directly company results
- High-impact contribution to dynamic business at a growth phase
- Competitive remuneration, regular salary reviews and performance-based incentive schemes
- Continuous personal development and support of external capability-building opportunities
- Welcoming, dynamic and multicultural team
- Vibrant company life: from team activities to global celebrations
- New beautiful office in an easily accessible location with company-provided fruits, breakfasts and lunches
- Free Gym membership and access to multiple sports and wellness facilities
- Company-provided parking
- Medical insurance after the probation period
Journey to FP Markets:
- Interview with the People Function (45 min - 1 hour) to assess match to our culture and company
- Interview with the hiring manager (45 min - 1 hour) to assess match to the job and the team
Join our team and be a part of a professional, rapidly growing company operating in a multicultural environment!
