🎰 CRM/Monetization Manager
Location: Cyprus | Industry: iGaming | Full-time
VegasNova is on the lookout for a skilled and motivated CRM/Monetization Manager to join our growing team in Cyprus. This role is perfect for a hands-on professional with a strong background in the iGaming industry, ready to take full ownership of our CRM operations and drive customer engagement, retention, and overall success.
Your Winning Responsibilities:🎯 Customer Engagement & Retention
- Develop, execute, and optimize CRM strategies to enhance customer engagement, retention, and lifetime value.
- Design and manage customer lifecycle campaigns, including onboarding, loyalty programs, and reactivation initiatives.
🛠️ Onboarding Strategy
- Craft comprehensive onboarding strategies to engage, educate, and retain new customers from their first interaction.
- Develop multi-channel onboarding campaigns (email, SMS, push notifications) to welcome and activate new customers.
- Define key stages in the customer onboarding journey, creating automated workflows to guide users seamlessly through these stages.
📈 Campaign Management
- Design and execute personalized, data-driven campaigns to encourage player activity.
- Monitor campaign performance, analyze KPIs, and propose actionable improvements.
📊 Data Analysis & Insights
- Dive into customer data to uncover patterns, trends, and opportunities for tailored marketing efforts.
- Leverage insights to build personalized onboarding and retention experiences for different customer segments.
🤝 Team Collaboration
- Collaborate with Product, Marketing, and Customer Support teams to ensure a seamless customer journey.
- Work with technical teams to maintain and optimize CRM platform functionality and integrations.
🚀 Process Optimization
- Regularly test communication strategies, optimizing messaging and touchpoints for maximum impact.
- Continuously improve processes to boost efficiency and enhance customer journeys.
Your Winning Hand – Requirements:
- Proven experience in CRM management within the iGaming or Sportsbook industry.
- Expertise in customer segmentation, lifecycle marketing, and personalized campaigns.
- Proficient in CRM tools and platforms, with the ability to troubleshoot and optimize systems.
- Analytical mindset with experience interpreting data and generating actionable insights.
- Strong written and verbal communication skills for creating impactful customer communications.
- Deep understanding of customer behavior and experience in crafting tailored journeys.
- Fluent in English (written and spoken); additional languages are a bonus.
- Ability to work full-time on-site in Cyprus.
The Jackpot – What We Offer:
- A dynamic and collaborative work environment where your contributions make a real impact.
- Opportunities to grow within a fast-paced and innovative iGaming company.
- Competitive salary and benefits package.
- The chance to be a key part of redefining the player experience in the online casino world.
If you’re passionate about CRM and ready to take customer engagement to the next level, we’d love to hear from you! 🎉 Apply now and help us make VegasNova the ultimate player destination.
