This role is perfect for a CRM professional who has experience managing market-specific campaigns and wants to take their expertise to the next level. As a Nordic CRM Manager, your primary focus will be creating and delivering tailored CRM initiatives for Norwegian and Finnish customer, using your insight into customer preferences and market nuances to maximize satisfaction and engagement.
Key Responsibilities:
- Develop and execute targeted CRM campaigns to boost retention, reactivation, and customer lifetime value in the Norwegian and Finnish markets.
- Analyze customer behavior and campaign performance to optimize future strategies.
- Use leading CRM tools to manage personalization, segmentation, and automation of campaigns.
- Collaborate with data teams to ensure data-driven decision-making and actionable insights.
- Liaise with product and marketing teams to ensure a seamless player journey and consistent messaging.
- Monitor regional trends, feedback, and competitor activity to adapt and improve campaigns.
What We’re Looking For:
- Native-level fluency in Norwegian or Finnish, with strong communication skills in English.
- 1-2 years’ experience in a CRM role, preferably within the gambling or online gaming industry.
- Hands-on experience with CRM systems like Optimove, Symplify, Salesforce Marketing Cloud, or similar platforms.
- A solid understanding of customer segmentation and campaign performance analysis.
- Strong organizational skills and the ability to multitask in a fast-paced environment.
- A proactive and collaborative attitude, with an eagerness to learn and grow within the role.
- Familiarity with the cultural preferences and expectations of players in Norway and Finland.
Why Join Us?
- Gain the opportunity to work in a key strategic role within the Nordic region.
- Competitive salary and performance-based bonuses.
- Clear growth paths and professional development in the CRM department.
- Be part of a multicultural, innovative team where your input matters.
