Join an innovative and rapidly growing iGaming/online casino company based in Hong Kong that thrives on creativity and cutting-edge technology. Our client is seeking a Head of Affiliates. The ideal candidate must be highly skilled in building and managing strategic partnerships, optimizing affiliate networks, and driving customer acquisition through performance marketing. They should have a proven track record of achieving growth targets, excellent negotiation and communication skills, and the ability to lead a dynamic team. Experience in the iGaming/online casino industry is essential, along with a deep understanding of affiliate marketing platforms and analytics tools.
BENEFITS
- Competitive salary based on experience and qualifications
- Working hrs: 9am-6pm Cyprus time zone with an hr of break
- Fully remote
- Opportunities for career development in a fast-growing company.
- Collaborative and creative work environment.
RESPONSIBILITIES
- Strategic Leadership:
- Develop and implement an innovative affiliate marketing strategy aligned with the company’s overall business objectives.
- Identify opportunities for growth and improvements within the affiliate program to increase revenue and player acquisition.
- Affiliate Program Management:
- Manage and optimize the affiliate platform, ensuring smooth operation and accurate reporting.
- Monitor and analyze affiliate performance, providing insights and recommendations to maximize ROI.
- Regularly review and negotiate affiliate deals, commission structures, and agreements to maintain competitive positioning.
- Affiliate Relationships:
- Build and maintain strong, productive relationships with existing affiliates to foster loyalty and long-term collaboration.
- Recruit, onboard, and nurture new affiliates to expand the program and diversify traffic sources.
- Act as the main point of contact for affiliate-related queries and issues, ensuring timely resolution.
- Performance Analysis:
- Track, report, and analyze performance metrics, providing actionable insights to senior management.
- Develop and oversee KPIs for the affiliate program, ensuring targets are met or exceeded.
- Work closely with the finance team to ensure accurate commission payouts.
- Collaboration & Compliance:
- Collaborate with the marketing, product, and compliance teams to align affiliate campaigns with brand guidelines and regulatory standards.
- Ensure all affiliate activities comply with iGaming regulations, advertising standards, and company policies.
REQUIREMENTS
- Experience:
- Proven track record in affiliate management within the iGaming industry.
- Strong understanding of affiliate platforms, tools, and best practices.
- Skills:
- Exceptional negotiation, communication, and relationship-building skills.
- Analytical mindset with the ability to interpret data and drive decision-making.
- Strong organizational skills and attention to detail.
- Knowledge:
- In-depth knowledge of the iGaming market, including key trends, regulations, and competitive landscape.
- Familiarity with acquisition channels and player retention strategies.
- Education:
- Bachelor’s degree in Marketing, Business, or a related field (preferred but not essential).
Note: Thank you for considering this opportunity and for taking the time to apply. We appreciate all applications, however, due to the high volume of submissions, only those selected for further consideration will be contacted. We encourage you to follow our company page for future openings and wish you the best in your job search.
