Medier is a leading marketing agency specializing in performance-driven partnerships and innovative marketing solutions within the iGaming industry. We are seeking a results-oriented Marketing and PR Manager with iGaming\FinTech experience to develop our FinTech story.
It is an on-site role in Limassol.
Duties:
Marketing:
- Work with SEO, and PPC direction; guide them
- Lead-gen planning and tracking (banners, articles, UTM) via CRM
- Working with Marketing Strategy
- Preparing reports
- Preparation of lead-gen materials for conferences (content, POS materials, brochures, etc.)
- Social media marketing, B2B (Linkedin)
- Researches
- Media quotes management
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
PR & Outreach:
- Long-term media relations
- Outreach media (niche) MT/EU
- Manage interviews/q&a
- Preparation pr materials
- Ground events support (manage all meetings/interviews during events)
- Coordinate all public relations activities
- Build relationships with thought leaders to grow industry awareness
Operational work:
- Creation of marketing and content plans
- Agreements, invoices management
- Communications with teams internally
- Communications with contractors
- Planning budgets, review
- Weekly, monthly, and quarterly reporting
- Managing design team for visual content creation
Content:
- Create content for press releases, byline articles
- Create content for nursing social media (LinkedIn)
Requirements:
- Previous working experience as Marketing specialist or Marketing and PR specialist +4 years;
- Previous experience in fintech/payments
- Experience with iGaming / high-risk categories (crypto, betting, Binance)
- A proven track record of successful marketing campaigns;
- Excellent communication, presentation, and leadership skills;
- Outstanding organizational and time management skills;
- Attention to detail;
- English - B2 and Higher;
- Work with marketing (inc. smm)
- Experience with postproduction & storytelling
