Barilla is an Italian family-owned food company. Established in 1877, it’s now an international Group present in more than 100 countries.
A world leader in the markets of pasta and ready–to–use sauces in continental Europe, bakery products in Italy and crispbread in Scandinavia, the Barilla Group is recognized worldwide as a symbol of Italian know–how.
“The joy of food for a better life” is Barilla’s purpose. Bringing people closer to the joy of good food and making quality the choice for a better life, from each individual to the planet. Because this is how we are nurturing the future, today. It's a commitment from field to fork, to bring to the world tasty, joyful, and wholesome products, made with selected raw materials from responsible supply chains. Because what we eat today can change our tomorrow. Because good food is a joy for the present and a choice for a better future.
At Barilla we empower people to live and work responsibly and ethically, embracing our value system of integrity, trust, courage, intellectual curiosity and passion. Moreover, we acknowledge diversity as a key factor to drive our future: that is why our people are invited to bring their authentic self to work and enjoy acceptance and understanding.
Brief Description
Barilla Hellas wants to recruit a Trade Marketing Professional within the Trade Marketing department. The individual will report to the Trade Marketing Manager.
The successful candidate will be responsible for the development & implementation of trade marketing activities, building on shopper insights to deliver business growth.
Key Accountabilities - Category Value Development
- Successfully transform marketing initiatives into category/shopper development plans & present to customers as business development opportunities
- Promotional planning, co-ordination & evaluation
- Work together with sales teams to effectively manage promotional activation at customer & POS level
- Category argumentation & business reviews in collaboration with sales teams
- Monitor of market evolution, identify sales opportunities, extract & develop argumentation to support category plans
- Understanding of shopper quantified results & incorporate them into business development planning
- Present business evolution & category development plans to influence/gain customer commitment to execution
- Assortment priorities & Merchandising standards definition
- Analysis of assortment opportunities per customer, identify & quantify business opportunities
Qualifications
- 1-3 years of experience in Trade Marketing/Marketing or Sales function (preferably in FMCG)
- Master Degree in Engineering, Business, Finance or Marketing Studies
- IT literate (MS Office), experience in SAP would be a plus
- Strong quantitative and analytical skills
- Strategic vision, ability to manage complex and multiple tasks
- Project management skills, “can do” attitude and strive for excellence mindset
- Strong communication & influencing skills
- Fluency in Greek & Business English
Important Information
- The role is based in our Athens office, Greece. We offer hybrid working as a mix of working remotely and from the office.
- The expected starting date is January 2025.
Barilla is an equal opportunity employer. It is the policy of Barilla to prohibit discrimination and harassment of any type and to afford equal employment opportunities to employees and applicants without regard to race, color, religion, gender, national origin, age, disability, genetic information or any other classification protected by government laws. Other classifications include, but are not limited to, family status, health status, multicultural differences, political ideas and sexual orientation.
