On behalf of our client in the financial services industry and specifically a regulated and licensed Broker, we are looking to hire a Digital Marketing specialist (hybrid), for Limassol offices.
Job Responsibilities:
· Design and implement digital media campaigns aligned with the company’s business goals and objectives.
· Launch and optimize PPC & SEM campaigns for maximum impact.
· Develop and propose new campaigns across various digital channels.
· Empower the company’s voice through social media communication, media buys, influencer initiatives, and campaign strategies.
· Identify new marketing channels, conduct tests, and ensure campaigns meet or exceed established targets.
· Set measurable goals for all campaigns, analyse and present ROI and KPI performance data.
· Own and develop a cohesive digital campaigns strategy across multiple channels, ensuring alignment with overall business objectives.
· Develop test plans and continuously refine and improve campaign performance.
· Ensure all campaigns are delivered on time, within budget, and with high quality.
Job Requirements:
· BSc/BA in Marketing, Digital Media, or a related field.
· AdWords certification is a plus.
· Min. 3 years of related experience in digital marketing or paid search preferably in the financial industry.
· Proven work experience in setting up and optimizing paid search campaigns (Google Ads: Search, Display, Video, App, Remarketing, and Paid Social: Facebook, LinkedIn, etc.)
· Experience working in analytical, data-driven environments, and extracting audience insights from various tools (Google Analytics, MixPanel, etc.)
· Professional knowledge of Google Analytics and Google Tag Manager.
· Hands-on experience setting up campaign tracking.
Benefits:
· Attractive remuneration package.
· Bonuses based on company's and personal performance.
· Up to 25 days of holidays per year.
· Corporate fund scheme.
· Referral Bonus.
· Yearly Training Budget.
· Training opportunities for growth and personal development
· Company discount benefit card.
If you are interested in the position, please send your CV to riccardo@lavoro.com.cy