Cyprus Credit Union is actively seeking a highly self-motivated, detail-oriented
Marketing Generalist to join our team. This role is perfect for individuals eager to gain broad experience in marketing while contributing to the growth of our credit union. If you are looking to work in an organization that truly values its employees and offers fantastic benefits, we want to meet you!
The future of
Cyprus Credit Union is only as bright as our team. We employ a team of like-minded banking professionals. In order to attract and retain quality talent, we offer
competitive pay, and
comprehensive benefits, provide
opportunities for employee advancement, share
resources for career development, and
encourage a work-hard/play-hard lifestyle. Additionally, we value
diversity,
volunteering for our communities and taking steps to do our part in
reducing our carbon footprint.
As A
Marketing Generalist. You Will Earn Competitive Pay Depending On Your Experience And Qualifications With The Opportunity For
bonuses. We Also Offer Both Our Part-time And Full-time Employees The Following
comprehensive Benefits:
- Health, dental, life, and vison insurance plans
- 401k and retirement savings plan
- 12 paid holidays
- Paid day off for your birthday
- PTO that will start accumulating on day one
- Earn additional PTO when you volunteer in the community
- Competitive tuition reimbursement
Due to our "Most loved" atmosphere, Cyprus Credit Union was named one of the BEST credit unions to work for since 2020!
Here at Cyprus, we value the success and rewards that come as we learn and grow together! Through our "career pathing "programs we offer continuous training that can provide you with opportunities in advancement. If this sounds like something you have been waiting for, don't hesitate to apply now to start your future with Cyprus!
Essential Functions And Responsibilities
- Marketing Campaigns & Support
- Assist in the development and execution of marketing campaigns, including digital, social media, print, and email marketing.
- Conduct market research to support the credit union's goals and strategic objectives.
- Support the Marketing team in research and monitoring trends in relation to campaign or content development.
- Work with management to monitor and report on media buys and advertising.
- Provide support in planning and coordinating credit union-sponsored events and community engagement activities.
Branch Liaison
- Serve as the primary point of contact for branch management on monthly and ongoing marketing campaigns.
- Conduct branch marketing audits to ensure brand consistency across all locations.
- Collaborate with branch management to address their marketing needs.
- Coordinate requests for marketing collateral and support the Marketing team.
- Create and manage reports for branch-focused marketing efforts, making recommendations for performance improvement based on data.
Public Relations & External Communications
- Maintain effective communication with members, marketing professionals, and external business contacts.
- Ensure requests and questions from members and external contacts are addressed promptly and courteously.
- Protect and enhance the credit union's professional reputation.
- Coordinate with external vendors for printing, signage, and supplies as needed.
Internal Collaboration
- Provide support to internal teams as needed.
- Keep management informed of marketing activities and any significant concerns.
- Complete required reports, records, and related documentation accurately and in a timely manner.
- Attend internal meetings and stay up to date on credit union products, services, and financial industry trends.
Additional Responsibilities
- Stay informed of developments in the marketing industry and trends impacting credit union operations.
- Maintain a clean, secure, and organized work area.
- Complete special projects as assigned by management.
Performance Expectations
- Effectively coordinate marketing functions to support the organization's goals.
- Provide appropriate levels of support to Marketing staff and branches.
- Ensure branch marketing programs are effective and regularly reviewed.
- Proactively identify and meet the service and product needs of current and prospective members.
- Foster strong working relationships with internal teams and provide assistance and training as needed.
- Maintain professional and effective public relations.
- Keep management well-informed of activities and potential challenges, ensuring reports are accurate and submitted on time.
- Meet deadlines and communicate proactively about any delays.
Qualifications
Education/Certification
- Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience).
- Credit union experience is preferred.
Required Knowledge
- Familiarity with credit union products and services.
- Basic understanding of sales and promotional techniques.
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint).
Experience
- At least one year of experience in marketing, public relations, or advertising, or equivalent credit union experience.
Skills/Abilities
- Strong interpersonal and public relations skills.
- Excellent organizational and analytical abilities.
- Solid written and verbal communication skills.
- Positive attitude, team player, and willingness to learn.
- Experience with marketing tools such as Adobe Creative Suite, Canva, and HubSpot is a plus.
READY TO JOIN OUR EXCEPTIONAL BANKING TEAM? If you feel that you would be right for this position, please fill out our initial
3-minute, mobile-friendly application.
